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Paddy Power’s new customer offer is very appealing but they know that they need to continue to offer their customers value in the form of regular offers and special features to keep them happy. They manage that in the following ways:
Money-Back Specials – Paddy Power don’t call themselves the home of the money-back special for no reason. Every single day they offer their customers the chance to have their stake returned as a free bet from losing bets on a number of sports. Cricket lovers get money-back if their IPL team scores 170 runs but fails to win. Horse racing enthusiasts get a free bet if their horse finishes second to the SP favourite at every race of at least one meeting per day. Darts fans get all losing correct score bets refunded if the match they bet on ends in a draw. These specials are always changing so keep an eye on them!
Acca Insurance – If one leg of your win-draw-lose acca lets you down, Paddy Power will refund you with a free bet to be used on any football market. This offer applies to fivefold accas and above.
Horse Racing Guaranteed Prices – With Paddy Power there is no need to agonise over whether or not to take the price for your horse racing bets. That’s because if the starting price is bigger than the price you took, Paddy Power will pay you out at the bigger odds.
Free Football In-Play Bets – Paddy Power regularly offer their customers the chance to claim a free in-play bet on the biggest football matches. To take part you just need to place £20 or more in single bets before kickoff and you’ll be given £10 in free bets to use during the match.
Golf Extra Place Specials – There is always extra excitement amongst golf fans when it’s time for one of the biggest tournaments and Paddy Power only add to the good feeling. For huge tournaments like the majors, Players Championship and WGC events they regularly pay out seven places for each-way bets.
Having a good mobile site is no longer an option for online betting companies, it is a necessity. The number of punters using their phones and other devices to place their bets is only growing and even a bookie the size of Paddy Power would be affected without a top class mobile betting platform.
Thankfully for anybody with a Paddy Power account, betting on the move with them is a breeze. The first thing you notice about the mobile site is that it is unmistakably Paddy Power. The site has black text on a white background but almost everything else is green. Additional little touches like graphics for jockey silks and a red symbol highlighting events that qualify for a money-back special make the site look great.
It’s not just looks though. When you scroll down the main navigation bar remains fixed in place at the top of the screen. That means you can always quickly switch between popular sports, in-play events and live streaming. There is a page devoted to displaying your current cash out options and the market coverage of each event is really impressive.
Just recently, Paddy Power have introduced their new mobile One Touch betting feature. All you have to do is navigate to the event that you want to bet on, turn on One Touch betting and set your default stake. That’s all the preparation needed and you can now place an in-play bet with just a single touch.
You might have already cottoned on to the fact that Paddy Power have a great in-play offering given their One Touch betting feature and in-play free bet offer. In fact, the very first tab on their left-hand sidebar takes you directly to their live page where you will find every current in-play market. Click that link at any time of day or night and you are sure to find something to bet on.
The depth of football coverage is remarkable both in terms of leagues covered and the markets offered on each game. There are also some very helpful live stats and a football pitch graphic to let you know just what is happening. Tennis matches have equally useful stats and a depth of coverage that allows you to bet on a game-by-game basis. Golf markets are traded in-play allowing you to make decisions based on the holes a player is about to play and you can even get involved on a selection of virtual sports.
This is where Paddy Power have really set themselves apart from the competition. Ever since the company’s very early days they have produced some eye catching adverts which haven’t always gone down well with Advertising Standards (check out this banned ad). Their latest offering has them teaming up with Kayvan Novak the Fonejacker star who plays a variety of characters to highlight Paddy Power’s latest offers and features.
Paddy Power was formed in 1988 by the merger of 40 Irish betting shops. The owners, Stewart Kenny, David Power, and John Corcoran, set about growing their business and they now operate close to 400 shops across Ireland, Northern Ireland and Great Britain. They came up with the name Paddy Power largely to emphasise the firm’s Irishness although David Power’s son, Paddy Power, actually works for the company.
As touched on above, Paddy Power are well known for their cheeky advertising which has sometimes crossed the line of taste in the eyes of some. Examples of this include taking bets on whether or not Barack Obama would ‘finish his first term’ (largely viewed as betting on his potential assassination) and laying odds on the outcome of Oscar Pistorius’ murder trial. Paddy Power have had to do a fair bit of apologising in their history but there is no doubt their message resonates well with many.
In 2015, Paddy Power entered into merger talks with Betfair and the two officially formed Paddy Power Betfair early in 2016. Both bookies will continue to operate as separate brands but behind the scenes they operate from the same offices.
You can use a variety of payment methods with Paddy Power. The full list is as follows:
Paddy Power’s bet £10 get £30 new customer offer is popular but not without terms and conditions that you should understand. The most important of these are:
Much like their advertising strategy, Paddy Power approach their sponsorship differently to their competition. They still sponsor major horse races and have partnerships with Premier League teams but they prefer to get their name out there in more creative ways. So, they sponsored an egg and spoon race in London, France during the 2012 Olympics, flew Twitter messages over Medinah during the 2012 Ryder Cup and became the sponsors of Farnborough FC.
When you have a bet on the horses with Paddy Power, helpfully, you can watch the race from the main page. It is completely free to watch, you just need to be logged in to your account to view any race from the UK and Ireland. On their main live streaming page they also provide their customers with live streams from major worldwide football leagues and both men’s and women’s tennis.
The main Paddy Power customer support page provides their customers with answers to most questions they have but if you ever need to contact them they are reachable via the following methods:
Paddy Power say that their Live Chat is the best option to reach them as it is available all through the day and allows you to quickly get your issue sorted.
Calling Paddy Power is relatively straight forward should you wish to talk to somebody.
Paddy Power’s average email reply rate is 2 hours which is very fast indeed. You can email them on this page or at firstname.lastname@example.org.
@AskPaddyPower is the social media account that you can use to send off a quick query.